If your GBP shows '123 High Street' but Yelp shows '123 High St' and Yellow Pages shows '123 High St.', Google sees potentially different businesses. Exact matching across all platforms confirms they're all the same business - yours.
NAP Consistency Audit for Tradesmen in Earl Shilton
NAP stands for Name, Address, Phone. If these don't match exactly everywhere online, Google gets confused about your business. We audit and fix every inconsistency.
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Citation Platforms
27
Areas Covered
Top 3
Ranking Goal
£25
Per Month From
01
Why NAP Consistency Matters for Rankings
02
Common NAP Inconsistencies We Find
Phone number formatting differences, abbreviated street names, old addresses from previous locations, and business name variations are the most common issues. Even tiny differences like "Ltd" vs "Limited" can cause problems.
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Our NAP Audit Process
We search every major platform for your business information, document all variations, and systematically correct every inconsistency. For tradesmen in Earl Shilton, Hinckley, and surrounding areas, we check all local directories, national platforms, and data aggregators.
04
Fixing NAP Issues Across the Web
High-authority citations get corrected in place. Low-quality or duplicate listings get removed. The goal is a clean, consistent citation profile across every platform that matters.
05
Preventing Future NAP Problems
After cleanup, we lock your information into data aggregators that feed smaller directories, preventing incorrect information from spreading again. This protects your rankings long-term.
Simple Pricing
Get Online. Get Found. Get Calls.
No long contracts, no hidden fees. Just honest pricing that works for tradesmen.
Starter
Professional 5-page website to get your trade business online
£25 /month
No setup fee
- Professional 5-page website
- Mobile responsive design
- Contact form included
- Fast hosting included
- SSL security certificate
Most Popular
Premium
Everything in Growth — delivered at full throttle with priority service
£397 /month
No setup fee — we start immediately
- Everything in Starter
- Google Business Profile optimisation
- Local business schema markup
- Landing page alignment with GBP
- Super citations across 51 platforms
- NAP consistency audit
- Title tag & H1 optimisation
- GBP embed on your website
- Weekly rank tracking & reports
- Competitor monitoring
- Monthly strategy call
- Review generation system
- Direct priority support line
Frequently Asked Questions
How do I know if my NAP is inconsistent?
Search your business name and phone number online. Any variation in how your name, address, or phone appears across different sites is an inconsistency that needs fixing.
How many inconsistencies might I have?
Most established businesses have 10-30 listings with some form of inconsistency. Businesses that have moved or changed phone numbers typically have more.
Can NAP inconsistencies really hurt rankings?
Yes. Inconsistent information reduces Google's confidence in your business details. Less confidence means lower rankings.
Is NAP audit included in your packages?
NAP consistency audit is included in our Growth package at £97/month, along with GBP optimisation, citations, and rank tracking.
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