The local pack is the map with 3 business listings that appears at the top of Google search results for local queries. Being in this pack is the goal - it's where the vast majority of clicks go.
Google Maps Optimisation for Tradesmen in Earl Shilton
Google Maps is where local customers find tradesmen. Maps optimisation ensures your business appears prominently when people search for your services in your area.
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Citation Platforms
27
Areas Covered
Top 3
Ranking Goal
£89
Per Month From
01
The Google Maps Local Pack
02
Factors That Influence Maps Rankings
GBP completeness, reviews, proximity to searcher, website relevance, citation consistency, and engagement signals. We optimise every factor to maximise your Maps visibility across Earl Shilton, Hinckley, and beyond.
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Expanding Your Maps Radius
Your Maps visibility naturally centres around your physical address. We use geographic content, optimised service areas, and authority building to push your visibility further into surrounding areas.
04
Maps Tracking and Analysis
We track your Maps position at multiple points across your service area using rank maps. This shows exactly where you're visible and where we need to focus next.
05
Google Maps and Your Website
Your website must support your Maps rankings. Schema markup, NAP consistency, and GBP-aligned content all strengthen the connection between your website and your Maps listing.
Simple Pricing
Get Online. Get Found. Get Calls.
No long contracts, no hidden fees. Three tiers built for tradesmen.
Starter
Get online fast.
£89 /month
No setup fee
- Professional 5-page website (home, 3 service pages, contact)
- Keyword research first — we build the pages people actually search for
- Google Business Profile setup — services, photos, categories
- Business email on your own domain
- Mobile responsive design
- Contact form included
- Fast hosting included
- SSL security certificate
- Simple logo included (AI-assisted, up to 3 revisions) — or I'll use yours if you have one
- One small text change a month included
12-month minimum term — that's what covers the build instead of a setup fee.
Most Popular
Growth
Rank where your customers are looking.
£397 /month
No setup fee — we start immediately
- Everything in Starter, plus:
- Google Business Profile optimisation
- Local business schema markup
- Landing page alignment with GBP
- Super citations across 51 platforms
- NAP consistency audit
- Title tag & H1 optimisation
- GBP embed on your website
- Weekly rank tracking & reports
- Competitor monitoring
- Monthly strategy call
- Review generation system
- Direct priority support line
Rolling monthly, cancel anytime.
Dominate
Rank and advertise — the full stack.
£797 /month
Setup included
- Everything in Growth, plus:
- Google Ads account setup (normally £300-500, included at this tier)
- Ongoing Google Ads management
- You pay ad spend directly to Google
Rolling monthly, cancel anytime.
Need more than five pages? Extra service pages are £10/month each on Starter. Other add-ons: Google Ads account setup (£300-500 one-off), copywriting (£150-300 per site).
Frequently Asked Questions
Is Google Maps the same as Google Business Profile?
Your GBP powers your Maps listing. Optimising your GBP directly improves your Maps rankings. They work together as part of the same system.
Can I rank on Maps in multiple areas?
Yes. With proper optimisation, your Maps visibility can extend well beyond your physical address to cover your entire service area.
How long does Maps optimisation take?
Initial improvements typically appear within 4-6 weeks. Full Maps coverage across your service area usually takes 3-6 months.
Do reviews affect Maps rankings?
Yes. Review volume, rating, recency, and your response rate are all ranking signals for Google Maps.
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